Elite 12™ Affluent Homeowner Consumer Profile
Discover the sophisticated data factors we analyze to identify and target the most affluent homeowners for our premium home service members. This is precision marketing at its finest.
Our Targeting Delivers Results
🔍 Our Targeting Factors
The sophisticated data points we analyze to identify your ideal affluent customers.
Property Value Analysis
We analyze current market values, recent sales, property tax assessments, and appreciation trends to identify homes worth $500K+ in each market.
Household Income Verification
Multi-source income verification including tax records, employment data, and spending patterns to confirm $150K+ household income.
Luxury Vehicle Ownership
Ownership of luxury vehicles (BMW, Mercedes, Tesla, etc.) indicates discretionary spending ability and quality preferences.
Premium Home Features
Pools, outdoor kitchens, smart home systems, and other luxury amenities indicate willingness to invest in premium home services.
Spending Pattern Analysis
Historical spending on home improvements, luxury services, and premium brands shows active investment in quality.
Geographic Clustering
Analysis of neighborhood demographics, school districts, and local amenities to identify affluent enclaves.
Professional & Educational Background
Executive positions, professional licenses, and advanced degrees correlate with higher income and service investment.
Secondary Property Ownership
Vacation homes, rental properties, and investment real estate indicate significant disposable income and service needs.
Credit & Financial Stability
Excellent credit scores and financial stability ensure ability to pay for premium services without payment issues.
Privacy & Exclusivity Preferences
Gated communities, private club memberships, and exclusive service preferences indicate quality-focused decision making.
🎯 How This Intelligence Powers Your Success
Precision Targeting
We combine all factors to create a proprietary affluence score, ensuring your message reaches only the most qualified prospects.
Continuous Optimization
Monthly data updates and response tracking help us refine targeting to maximize your ROI and lead quality.
Competitive Advantage
While competitors waste money on broad targeting, you reach only the homeowners most likely to become high-value customers.
Ready to Target the Right Customers?
Join The Elite 12™ and leverage our sophisticated targeting intelligence to reach affluent homeowners who invest in premium services. Stop wasting money on unqualified leads.